Privacy Policy

Your privacy is important to us. This Privacy Policy describes how the website newshealthconnects.com, published and operated by ActiveView OÜ, a company registered in Estonia, handles information related to users, in compliance with the General Data Protection Regulation (GDPR – EU 2016/679) and, where applicable, the Brazilian General Data Protection Law (LGPD – Law No. 13,709/2018).

By accessing or using this website, the user acknowledges and agrees to the terms of this Policy. We do not share personally identifiable information publicly or with third parties, except when required by law or as described in the advertising and analytics sections below.


1. Identification of the Data Controller

In accordance with applicable legislation, the Data Controller of personal data processed through this website is:

Registered name
ActiveView OÜ
Registration number
16639782 (Estonia)
Registered address
Kotkapoja tn 2a-10, Tallinn 10615, Harju, Estonia
Privacy contact
[email protected]

Advertising, traffic acquisition, and monetization services for this website are provided by PLENUS MEDIA LTDA (CNPJ 40.988.561/0001-65), acting as a service provider on behalf of the Data Controller.

The website newshealthconnects.com operates exclusively as a digital content publisher. It does not sell products or services, does not provide medical, financial, or legal advice, and does not process personal data for diagnostic, treatment, or eligibility assessment purposes.


2. Role of the Website as a Publisher

The website newshealthconnects.com publishes informational and educational content covering general news, education, personal finance, and public benefits and assistance programs in the United States, alongside advertising spaces.

The collection and processing of data related to ad display, measurement, and advertising personalization are carried out by third-party partners, especially Google AdSense / Google Ad Manager, in accordance with their own privacy and data protection policies.

The website does not directly access, store, or control the personal data used by advertising partners.


3. Data That May Be Collected

This website is a content publication. It does not require user accounts, does not process orders or payments, does not operate a newsletter subscription, and does not host user comments. Data may therefore be collected in only two ways:

  • Information voluntarily provided by the user when contacting us by email, such as the email address and the content of the message;
  • Browsing data automatically collected through cookies and similar technologies, such as IP address, browser type, device information, pages visited, and time spent on the site.

The website does not intentionally collect sensitive personal data, including health data.


4. Purposes of Data Processing

Data may be used to:

  • Ensure the proper functioning of the website;
  • Improve user experience and optimize content;
  • Respond to messages sent to us by email;
  • Analyze traffic and performance metrics;
  • Display advertising and measure its performance;
  • Comply with legal or regulatory obligations.

5. Legal Basis for Data Processing (GDPR and LGPD)

Data processing is carried out based on the following legal grounds:

a) User Consent
(GDPR – Art. 6(1)(a) | LGPD – Art. 7, I)

When required, especially for the use of cookies and personalized advertising, data processing is carried out based on free, informed, and explicit consent, which may be withdrawn at any time.

b) Legitimate Interest
(GDPR – Art. 6(1)(f) | LGPD – Art. 7, IX)

Used in a limited and proportionate manner for:

  • Displaying non-personalized advertisements;
  • Performance measurement and analytics;
  • Website security, fraud prevention, and system stability.

6. Data Retention and Storage

Any personal data that may be collected is stored only for the period necessary to fulfill the purposes for which it was collected, in accordance with applicable legal bases.

When processing is based on user consent, data will be retained until consent is withdrawn or until it is no longer necessary for the stated purpose. Data processed to comply with legal or regulatory obligations may be retained for the period required by applicable law.

After the retention period ends, data will be deleted, anonymized, or made inaccessible, in accordance with information security best practices.


7. International Data Transfers

The Data Controller is established in Estonia, within the European Union. Some of the service providers used to operate this website — including the advertising and monetization provider identified in Section 1, and the advertising and analytics platforms described in Section 9 — may process data outside the European Economic Area.

Where such transfers occur, they are carried out under the safeguards provided for in Chapter V of the GDPR, such as Standard Contractual Clauses approved by the European Commission or an adequacy decision covering the destination country.


8. Cookies and Tracking Technologies

We use cookies and similar technologies to improve navigation, analyze traffic, and enable advertising display. The cookies set directly by this website are limited to:

  • Essential cookies: Required for basic navigation and for the secure operation of the website.
  • Site preference cookies: Used to remember your preferences for how this site behaves when you use it.

All other cookies you may encounter on this site are set by the third-party services described in the next section. Users may manage or disable cookies through their browser settings, acknowledging that doing so may affect website functionality.


9. Third-Party Cookies and Advertising

In some cases, we use cookies provided by trusted third parties. The following services may set cookies through this site:

  • Google Tag Manager: Used to load and manage the measurement and advertising tags described below.
  • Google Analytics: Helps us understand how the site is used so we can improve it. These cookies may track details such as how long you spend on the site and the pages you visit.
  • Google AdSense / Google Ad Manager: Used to display advertising. Google and its partners use cookies to serve ads based on your previous visits to this and other websites, and to limit how often a particular ad is shown to you.
  • Behavioral advertising: We use advertising to offset the costs of running this site and fund future content. These cookies help ensure that the ads you see are relevant to your interests.
  • Analytical cookies: Used to track and measure usage so we can improve content and functionality.

Google and its partners may collect, use, and process data as described in How Google uses information from sites or apps that use our services.


10. Google Advertising and Your Choices

Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this website or other websites. Google’s use of advertising cookies enables it and its partners to serve ads to you based on your visit to this site and/or other sites on the Internet.

You can review and control how advertising is personalized for you, and opt out of personalized advertising, through the official Google resources below:

You may also opt out of the use of third-party cookies for personalized advertising by visiting www.aboutads.info/choices or www.youradchoices.com.


11. Your Rights as a Data Subject

Under the GDPR, and under Article 18 of the LGPD where applicable, users have the following rights:

  • Confirmation of the existence of data processing;
  • Access to personal data;
  • Correction of incomplete, inaccurate, or outdated data;
  • Erasure, restriction, or blocking of unnecessary or excessive data;
  • Data portability, where applicable;
  • Information about data sharing with third parties;
  • Withdrawal of consent, when processing is based on consent;
  • Objection to processing carried out based on legitimate interest.

Users in the European Union also have the right to lodge a complaint with a supervisory authority. The competent authority for the Data Controller is the Estonian Data Protection Inspectorate (Andmekaitse Inspektsioon); you may also contact the supervisory authority of your country of residence.


12. Exercising Your Rights

Requests related to your personal data — access, correction, erasure, portability, or withdrawal of consent — can be sent at any time to [email protected].

Requests will be reviewed and answered within the timeframes provided by applicable legislation.


13. Google Analytics Opt-out

Users may choose to prevent their data from being collected by Google Analytics through the official browser add-on provided by Google: Google Analytics Opt-out Browser Add-on.


14. Opting Out of Data Collection

ActiveView OÜ understands the importance of user control over personal data. If you prefer not to have your data collected while browsing this site, you can opt out by adjusting your browser settings to disable cookies and by using the advertising controls listed above. Note that disabling cookies may impact site functionality and your user experience.


15. Links to External Websites

The website may contain links to external pages not operated by us. We are not responsible for the content, accuracy, or privacy policies of such websites.


16. Data Security

Appropriate technical and administrative measures are adopted to protect information against unauthorized access, loss, alteration, or improper disclosure.


17. Updates to This Policy

This Privacy Policy may be updated at any time. Periodic review is recommended. Continued use of the website after any changes will be considered acceptance of the updated version.

Last updated: September 2026.